Rowan County, NC

Tactics Used

Reverse stings
Auto seizure
Community service
Public education
Neighborhood action
SOAP orders
John school
Web stings
License suspension

Salisbury is a city of approximately 34,000 residents, located in central North Carolina’s Rowan County. Prostitution and the sex trafficking of minors have been reported in the area, and members of the community have complained to law enforcement about prostitution-related activities.

In an effort to reduce demand for commercial sex, the Salisbury Police Department has conducted reverse stings.  For example, in June 2014, the SPD conducted a small street-level reversal in the city following complaints from residents in the Fulton Heights, Mitchell and Maupin Avenue areas. After several individuals in the neighborhood reported that a man “had been approaching women from the ages of 12 to 74 offering to pay them for sex,” the Salisbury Police Department deployed two undercover female officers to the area. When the sex buyer approached one of the decoys and offered her $30 for sex, he was arrested. His name, age, address, and arrest photo were publicized in local media outlets.

In February 2018, the Rowan County Sheriff’s Office responded to a shooting call in the 200 block of Farm House Road. When deputies arrived, a man was found with a gun shot wound to the leg, and a second man was identified as the suspect in the shooting. The man was initially charged with assault with a deadly weapon with the intent to kill, discharging a firearm into occupied property, and solicitation of prostitution.  In court in 2021, the defendant pleaded no contest to one count of solicitation of prostitution. All other charges in the case were dismissed.   His identity was included in news reports.

Key Partners

  • Rowan County Sheriff’s Office
  • Salisbury Police Department

Key Sources

Arrest and Shaming of Sex Buyer:

Street-Level Reverse Stings and Shaming:

State North Carolina
Type County
Population 142088
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