Anaheim is a city of over 330,000 residents situated south of Los Angeles in Orange County, California. Prostitution and sex trafficking are well-known problems in Anaheim and in surrounding communities.  The city has developed a reputation as a place men can buy sex, and the city has been identified by police and social services as a stop on smaller circuits that include Garden Grove, Santa Ana, San Diego, and Los Angeles.  Some areas of the city are well-known for prominent street prostitution, and the activity generates numerous complaints to police. Cases of targeted homicides of women selling sex have also been documented in Anaheim.

On several occasions, neighborhood groups have met with police specifically to discuss how best to combat prostitution.  Among the strategies pursued have been those addressing demand.  The Anaheim Police Department has conducted several reverse stings, the first known instance occurring in 1979.  Some of the operations have been large-scale joint reverse stings (targeting male buyers) coupled with stings (targeting women selling sex) that span multiple days.  One such effort in 1993 resulted in over 60 arrests in a five-day period.

While the APD has invested some effort to address demand over the years (particularly in the 1990s), the vast majority of their resources have been devoted to arresting prostituted women.  Anaheim arrested nearly the same number of men and women for prostitution offenses in the 1990s, but since 2000 the balance has since shifted toward arresting mostly women. In 2010, more than 80 percent of prostitution arrests by the Anaheim Police Department were of women and girls.

Police and others in the community acknowledge that arrested prostituted women accomplishes little, aside from showing community members who complain about prostitution they are doing “something.”   They also acknowledge that targeting demand is a more promising strategy.  However, they say they conduct fewer reverse stings because the operations are more labor-intensive, and they say they have fewer female officers that can serve as effective decoys.  Police departments often exchange undercover investigators since the problems of becoming known as police officers to a local community of criminals is common to many offenses, not just prostitution (e.g., drug trafficking, auto theft and burglary rings), so a lack of female decoys is an easily surmountable challenge.

In September 2014, the Anaheim City Council announced it would begin posting the names of convicted johns online. Although sex buyers arrested in greater Orange County were already subject to shaming through the Orange County District Attorney’s Office, the identities of johns arrested in Anaheim were not disclosed as the city is the only community in the county that prosecutes its own criminal misdemeanors (i.e., solicitors are not processed through the OCDA). As such, this announcement marks the first time johns convicted in the city will be subject to shaming. According to media reports, “Anaheim officials said they do not plan to list the names of convicted prostitutes and pimps [on the website], citing a theory of supply and demand: if the shaming ordinance prevents johns from soliciting sex acts, then prostitutes will take their business elsewhere.”