Vista is a city of approximately 94,000 residents, located near Oceanside and Escondido in San Diego County, California. Prostitution and commercial sex trafficking are persistent and visible problems in the area, with activities concentrated in and around the city’s massage parlors. In response, the San Diego County Sheriff’s Department has conducted at least three reverse stings, as part of operations targeting suspected trafficking operations as a whole. In their efforts, sheriff’s deputies frequently collaborate with the North County Regional Prostitution/Human Trafficking Task Force. All johns arrested in SDCSO operations have had their names and other identifying information released to the local media.  For example, in February 2014 six men ranging in age from 21 to 55 were jailed at the Vista Detention Facility Tuesday for allegedly attempting to buy sex from a decoy during a reverse sting.  All six men were arrested on suspicion of solicitation during the operation conducted by the North County Prostitution/Human Trafficking Task Force operation.