Bay City is a city of approximately 18,000 residents, located near Houston in southeastern Texas’ Matagorda County. Prostitution activity has been well-documented in the city, and the problems and ancillary crimes it generates results in complaints to law enforcement agencies.  Consumer level demand provides the revenue stream for all prostitution and sex trafficking, and has therefore been targeted by local law enforcement agencies as a strategy for prevention and response. In conjunction with the Matagorda County and Brazoria County Sheriffs’ Departments, the Bay City Police Department has conducted at least 3 street-level reverse sting operations since 1997. In an effort to deter sex buyers from reoffending, police officers have at times released the names and ages of arrestees to local media outlets.  Complaints from the community play a role in police conducting prostitution operations.